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Keywords
by ResumeEdge.com -
The Net's Premier Resume Writing and Editing Service
As discussed
in step four of the résumé writing process, using the right
keywords for your particular experience and education is critical
to the success of your résumé if it is ever scanned or e-mailed
into an electronic résumé database. Without the right keywords,
your résumé will float in cyberspace forever waiting for a
hiring manager to find it. If your résumé contains all of the
right keywords, then you will be among the first candidates
whose résumés are reviewed. If you lack only one of the keywords,
then your résumé will be next in line after résumés that have
them all, and so on.
Remember,
your keywords are the experience and skills that come from
the specific terminology used in your job. For instance, operating
room and ICU immediately classify the experience of a nurse,
but pediatric ICU narrows it down even further. Don't try to
limit your résumé by using fewer words. Recall, however, that
you only need to use a word one time for it to be considered
a "hit" in a keyword search. Try to use synonyms
wherever possible to broaden your chances of being selected.
You should
also understand the difference between a simple keyword search
and a "concept" search. When a recruiter opens an
electronic résumé file in MS Word and sends the computer on
a search for a single word like marketing—which you can do
in any word processing program with a few clicks of a mouse
or function key—he or she is performing a keyword search. You
are also performing a keyword search when you type a word or
combination of words into the command line of a search engine
like Yahoo or Excite.
A concept
search, on the other hand, can bridge the gap between words
by reading entire phrases and then using sophisticated artificial
intelligence to interpret what is being said, translating the
phrase into a single word, like network, or a combination of
words, like project management.
The software
that allows scanners to read your paper résumé and turn it
into an electronic résumé is able to do just that. Resumix,
one of the most widely used applicant tracking systems, reads
the grammar of noun, verb, and adjective combinations and extracts
the information for placement on the form that will become
your entry in a résumé database. Its expert system extraction
engine uses a knowledge base of more than 120,000 rules and
over ten million résumé terms. It even knows the difference
between Harvard Graphics (a computer software program) and
Harvard (the university) by its placement on the page and its
relationship to the header that precedes it (Computer Skills
or Education). Aren't computers amazing?
Because of
this complicated logic, and because companies and hiring managers
have the ability to personalize the search criteria for each
job opening, it is impossible to give you a concrete list of
the thousands of possible keywords that could be used to search
for any one job. For instance, in one high-tech company I interviewed,
a keyword search included the following criteria from two different
hiring managers for the same job title:
Financial
Analyst / Senior Accountant
REQUIRED
- BS
in finance or accounting with 4 years of experience
or
- MBA
in related field with 2 years of relevant experience
- certified
public accountant
- forecasting
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REQUIRED
- BS
in finance or accounting with 4 years of experience
or
- MBA
in related field with 2 years of relevant experience
- accounting
- financial
reporting
- financial
statement
- Excel
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DESIRED
- accounting
- financial
- trend
analysis
- financial
statement
- results
analysis
- trends
- strategic
planning
- develop
trends
- financial
modeling
- personal
computer
- microcomputers
- DCF
- presentation
skills
- team
player
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DESIRED
- ability
- customer
- new
business
- financial
analysis
- financial
- forecasting
- process
improvement
- policy
development
- business
policies
- PowerPoint
- Microsoft
Word
- analytical
ability
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You can see
why it is so difficult to give definitive lists of keywords
and concepts. However, it is possible to give you samples of
actual keyword searches used by recruiters I have interviewed
to give you some ideas. Let me emphasize again that you should
list only experience you actually have gained. Do not include
these keywords in your résumé just because they are listed
here.
Business
Manager (Central Archive Management)
REQUIRED
- BS
in engineering or computer science
- 10
years of related engineering and/or manufacturing
experience
- strategic
planning
- network
- product
management
- program
management
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DESIRED
- business
plan
- line
management
- pricing
- team
player
- CAM
- marketing
- product
strategy
- vendor
- general
management
- OEM
- profit
and loss
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Business
Operations Specialist
REQUIRED
- bachelor's
degree
- 4
years of related experience
- production
schedule
- project
planning
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DESIRED
- ability
to implement
- CList
- data
analysis
- off-shift
- team
player
- automation
- ability
to plan
- customer
interaction
- VM,
CMS, JCL
- REXX,
UNIX
- MVS
- analytical
ability
- customer
interface
- network
- skills
analysis
- automatic
tools
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Senior
Software Engineer
REQUIRED
- BS/MS
in engineering, computer science or closely related
field
- 8
to 9 years of experience
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DESIRED
- C++
- customer
- hiring/firing
- prototype
- structured
design
- code
development
- DASD
- methodology
- real
time
- supervision
- communication
skills
- experiment
design
- problem
solving
- software
design
- testing
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Secretary
III
REQUIRED
- high
school education or
equivalent
- 5
years of experience
- typing
skill of 55–60 wpm
- interpersonal
skills
- oral
communication
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DESIRED
- administrative
assistance
- clerical
- data
analysis
- file
maintenance
- material
repair
- PowerPoint
- project
planning
- reports
- screen
calls
- troubleshoot
- answer
phones
- communication
skills
- document
distribution
- mail
sorting
- Microsoft
Word
- presentation
- publication
- schedule
calendar
- secretarial
- appointments
- confidential
- edit
- material
- policies
and procedures
- problem
solving
- records
management
- schedule
conference
- telephone
interview
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